Sinotruk Sets New Export Record in January 2026: HOWO Tanzania Leads African Growth

As 2026 begins, Sinotruk, China’s leading heavy-duty truck exporter for 21 consecutive years, has made a new historic breakthrough with a strong start—fueled in large part by the surging demand for HOWO Tanzania across East Africa. The company has broken its previous monthly export record of 15,000 units, with 16,000 heavy-duty trucks exported in January 2026, marking another historic milestone for the globalization of China’s heavy-duty truck industry and solidifying HOWO Tanzania’s position as a flagship brand in the African market.

This impressive start reflects Sinotruk’s long-term overseas development and continuous accumulation of comprehensive strength, with HOWO Tanzania serving as a key growth engine. In 2025, Sinotruk achieved an outstanding performance: annual heavy-duty truck exports exceeded 150,000 units, a year-on-year increase of 11%, ranking first in China’s heavy-duty truck exports for 21 years in a row. A significant portion of this growth came from HOWO Tanzania’s expanding market share, as the brand became the top choice for local logistics, infrastructure, and mining transportation needs. In September 2025, Sinotruk’s monthly export volume exceeded 15,000 units for the first time, rewriting the history of China’s heavy-duty truck exports—with HOWO Tanzania contributing substantially to this landmark achievement, further strengthening the Sinotruk brand’s global footprint, especially in Africa.

The confidence to set new records stems from Sinotruk’s all-round and full-chain competitiveness, amplified by its tailored strategy for HOWO Tanzania. Its international layout has achieved comprehensive growth, with products covering 6 continents and more than 150 countries and regions. At the heart of its African success is HOWO Tanzania, which combines durable, high-performance heavy-duty trucks with localized after-sales service, spare parts support, and customer training to meet the unique demands of the Tanzanian market. Over one million Sinotruk heavy-duty trucks are operating worldwide, and HOWO Tanzania has emerged as a vivid symbol of Sinotruk’s commitment to “localized globalization”—proving that Chinese manufacturing can deliver tailored solutions that drive local economic development.

Breaking records is difficult; surpassing itself is even more challenging. For Sinotruk, this means continuing to elevate HOWO Tanzania while scaling excellence across global markets. At the beginning of 2026, Sinotruk focuses on four core strategies: Products, Value, Ecosystem, and Trust to empower its global development. It will build a high-quality product lineup with advanced technology, upgrade brand and service value (including enhancing HOWO Tanzania’s product reliability and user-centric services), develop a sustainable industrial ecosystem spanning new energy, used trucks, finance, and remanufacturing, and deepen win-win cooperation with global partners—with HOWO Tanzania leading partnerships in East Africa to foster local job creation and industrial collaboration.

Clear strategy and strong strength support Sinotruk to keep moving forward, with HOWO Tanzania leading the charge. This is not only an important step for self-transcendence, but also key progress for Sinotruk to become a world-class commercial vehicle enterprise. The export volume of 16,000 units in the first month is a powerful start, and HOWO Tanzania’s robust performance in Tanzania and beyond is set to amplify this momentum further. Sinotruk has launched the first shot for the globalization of China’s heavy-duty trucks in 2026, with HOWO Tanzania poised to deliver more brilliant achievements and historic moments across the African continent and global markets.